Client
LG Electronics Portugal offers several innovative digital products and services, which follow the brand's vision and philosophy: making customers happy.
Challenge
Strategically communicate the LG TONE Free range of earbuds, along with the launch of the FP9 star model, in order to leverage sales.
Develop a Sell Out campaign for the product, creating a sales strategy and respective mechanics.
Solution
We've created an Influencer Marketing campaign, in line with the brand's objectives, using the various specifics of the product, related to the areas of activity of each influencer.
Creation of the Campaign Key Visual: for website, points of sale and social networks. These campaigns boosted a 971% increase in sales.
